The ICE show was a fantastic success and we were overwhelmed by the positive response from our visitors. This was further enhanced by winning the Technology Provider / Supplier Award at the International Gaming Awards which acknowledges our commitment to innovation by incorporating enabling technology into our traditional portfolio of products. The International Gaming Award was our second Technology Award within the last 6 months and we intend to continue adding to this in the future.
ICE provided the ideal showcase to feature our key leading edge products such as Gaming Floor Live, Supernova Progressive and electronic table games. Also on show were industry benchmark products including Traditional Gaming Tables, Roulette Wheels, Chipper Champ 2, e-FX™ Displays and A-Plus shuffler. Although official numbers have not yet been released, visitors to the show were up on last year with the organisers reporting 17,000 visitors on the first day alone. Even the Tube strike on the second and third days did not seem to have much effect.
The positive buzz on the show floor was experienced by visitors and exhibitors alike, with most people agreeing this was the best show for years. Cath Burns, TCSJOHNHUXLEY Group CEO concludes, “We were delighted to be at ICE to highlight not only our product innovations but also the changes we have been making as an organisation that bring major benefits to our customers. We continue to grow our Product Development team, which is set to double this year and the continued evolution of our product strategy has us transforming our traditional portfolio into enabling technology devices, which sees some very exciting innovations being launched in the coming months.”